Understanding Your Business Needs Identifying Your Goals When I first started building landing pages, I learned that understanding my goals was crucial. Did I want to collect leads, sell products, or promote an event? Each of these goals requires a different approach. I recommend sitting down and jotting down your primary objectives—this will guide your […]
Understanding Lead Retrieval Platforms What They Are and How They Work So, lead retrieval platforms—these are nifty tools that help insurance agents like us gather and manage leads effectively. Think of them as your trusty sidekick that collects data from potential clients at events, conferences, or online interactions. You just scan a badge or enter
Understanding Your Audience Who Are Your Potential Clients? When I first started out, I thought everyone could be my client. Spoiler alert: that’s not true! I learned that defining my target audience is crucial. For attorneys, potential clients might include individuals seeking legal advice, businesses needing representation, or even those looking for specialty services like
Step 1: Understand Your Banking Goals Define Your Target Audience When I first dove into building landing pages for banking, one of the first things I did was really get a grip on who my target audience was. It’s all about understanding who you want to reach. Are you targeting millennials looking for loans? Or