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GoHighLevel vs ActiveCampaign: A Head-to-Head Comparison in 3 Key Areas

1. Features and Functionality Understanding Core Features As I’ve navigated through various marketing automation platforms, I found myself drawn to both GoHighLevel and ActiveCampaign for their robust features. GoHighLevel is often touted for its all-in-one capabilities, from CRM to funnel builders. This consolidated platform means I can manage my leads, bookings, and campaigns in one […]

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What Is the Difference Between CRM and ERP? The Ultimate Comparison in 3 Key Points

Understanding CRM: The Customer-Centric Approach What CRM Stands For So, let’s dive into CRM, which stands for Customer Relationship Management. From my experience, CRM systems are primarily used to manage a company’s interactions with current and potential customers. These systems help businesses organize customer information and track interactions in one centralized platform. This makes it

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